1. OBJECTIVE AND SCOPE:
This document is an electronic record in terms of Information Technology Act, 2000 and rules thereunder
electronic records in various statutes as amended by the Information Technology Act, 2000. This electronic record
generated by a computer system and does not require any physical or digital signatures. This is a legal and
agreement between you, the user ("User" or "You") of the Services, as defined below, Arha Media & Broadcasting
(for Telugu content) / Arha Entertainment Private Limited (for Tamil content) (“Arha”, “Us”, “We”, “Our” or
https://www.aha.video/tc and https://www.aha.video/privacy-policy respectively and any other terms which govern
and any use thereafter shall be unauthorized.
2. HOW TO CONTACT US
We have a customer support team that will address your grievances
through email, chat and voice call. For queries to be addressed through
email, users can reach out to email@example.com. The chat and voice call
details are as follows: +91-630-900-1111.
For data related issues, users can contact our IT Head/Security officer at: firstname.lastname@example.org
3. INFORMATION COLLECTED FROM YOU
The information asked for and you may choose to provide the
information including your Personal Information, when you use or register for our Site including but
not limited to our application : -
A) Information You give us
Your Contact Information: Name, date of birth, email id, phone number,
Your Social Media Information including your logins/profile of your social media platforms,
passwords, pincode, gender, Your occupation, payment and other information of your transactions
in our Site, etc., .
B) Information we collect automatically
Your Device Information: Log
information, hardware model, operating system version, unique device
identifiers, and mobile network information including geographical
location information, and usage information.
Your Subscription Details: Plan of Subscription, Date of Subscription, End date
of Subscription and payment method you opt for.
Your Browsing Information: Watch
list, watch history, cookies, likes and dislikes, language
preference, Your communication preference, location of streaming,
duration of streaming, user events, user sessions, type of content you
watch, number of clicks on our service platform, saved content,
downloaded content, etc.
Your API Information: The open API data collected by our analytics team.
Your Demographic Information
C) Information we collect from affiliates, partners and service providers
Your Financial Information: For the
purpose of payment for the subscription plan, Arha, either by itself, or
through its third-party payment gateway, may collect the details of
your card like debit and credit, any details of user registration with
any other payment options like Pay-U, G-pay, Paytm, etc.
Third party marketing agencies and consultancies: Information regarding potential
subscribers, type of preferred content, etc.
D) Information we collect from third parties
Third party open data
E) Information may include the platform that You just visited (whether this
platform is Arha’s Site or not),
which platform You next visit, Your computer browser information,
your mobile phone OS version.
F) Information to verify accounts such as form of identification
G) Information in response to any survey or feedbacks, marketing promotion, competition etc.,
H) In some cases,
where you access our Platform service available via mobile devices, Smart TVs or
Internet connected TVs or Internet connected devices ("streaming devices") your streaming device
may store some of your Personal Information in their memory. These streaming devices are
operated by third parties and these third parties will have their own privacy notices or other policies
regarding the handling of Personal Information that they independently collect from such streaming
devices. You should carefully read the privacy notice and policies of these streaming devices. We are
not responsible for the privacy practices of these third parties, and the information practices of
these third parties are not covered by this Privacy Notice I)
4. THIRDPARTY GATEWAY PAYMENT GATEWAY – FINANCIAL INFORMATION
The Site uses third
party gateways to process payments made on the Site. The third party payment gateway service
providers would require certain financial information including your credit card / debit card / mobile
telephony operator account / other banking information. Other than providing a confirmation upon
receipt of payment against a membership account, Arha disclaims any and all liabilities in relation to
your payment processing by such third party payment gateway service provider and the collection
and processing of any information provided to the third party payment gateway service provider.
While using such payment gateways to make payments to Arha, you will be required to accept the
gateway service provider before using such service. You agree and acknowledge that Arha shall not
be liable and in no way be held responsible for any losses whatsoever, whether direct, indirect,
incidental or consequential, including without limitation any losses due to online fraud. You can file /
lodge any complaint with such payment gateways directly with the concerned third party payment
gateway provider for redressal. Arha advises you to be careful about phishing emails and advises
you to be cognizant of the fact that identity theft can be committed through e-mail or other means,
such as regular mail, fax or telephone by phishing. Phishing is when you receive authentic-looking
messages, but in reality it is sent by imposters using similar looking email addresses to obtain
Personal Information especially personally sensitive data such as financial information. Please
remember that none of the payment gateways on the Site send e-mails that ask for unsolicited confidential
information such as personally sensitive financial information by email and do not
conduct or approve financial transactions over email
5. PURPOSE / USE OF INFORMATION
We only collect and process Personal information about You
where we have lawful basis to do so. Our primary purpose in collecting your information, including
Personal Information from You is to deliver the personalized Arha Site and its various features.
Please note that should You choose to not provide us consent to collect your information, including
Personal Information, we may not be able to perform the contract with you. Where we refer to
which means that you may either not be able to access certain features of the Arha Site Service or
we may not be able to provide you the Arha Site Service in entirety. The collected information will be used for
the following purposes only to perform the contract with you,For Example:
A) To inform, engage and entertain you via Arha’s services and the content only.
B) To be used strictly for the
business purpose of Arha, with no other information being shared with
For instance, collected information will be used to analyze the behavior
or historical patterns of the usage to gauge the user’s interests in
various content available on the platform.
C) Keeping the user informed about
Arha’s services and other relevant products and advertisements, and the
modes of communicating with the user may extend to email campaigns,
social media targeting or engagement platforms, in-app or push app
notifications, electronic messages, etc.
laws and regulations.
E) To verify your accounts and
activity, to protect you from any suspicious or fraudulent activity by
necessary monitoring, and to identify violations of Arha’s policies and
F) To provide you a better quality of
service and analyze your interests to give you preferable and
recommendation-based services as per your likings.
G) To notify you about our updated offers and services via in-app notifications,
push notifications and emails and newsletter.
H) To analyze user preferences and
send notification of any products or advertisements of third party which
can be of your interest and as per your preference(s).
I) To serve relevant products and advertisements based on user consent and
6. DISCLOSURE OF INFORMATION
A) We do not share the collected
information with any third party for any purposes other than those
provided above. At the same time, we may disclose this information to
the following persons (that includes both Arha’s internal members as
well as third party service providers) to achieve the above-stated
Users data will be used by the marketing team such as emails, in-app.
User ID and personal data of users will be used by the customer
support team to address any issues raised by the users or preventive
Transaction data will be used by the finance team.
The analytics team will access the user’s data for processing click, session, events
The IT Team will have the users IP address and location data.
The third-party “Software-as-a-Service” provider(s) of Arha will
access the relevant and necessary information of the users in relation
to the services and the content
Third-party payment gateways and other payment service providers
will be able to access the necessary financial details of the users.
B) For legal reasons: We will share
your information with third parties if we in good faith believe that
such sharing is necessary to comply with any legal obligation of Arha,
including meeting any applicable laws, regulation, investigation of
potential violations; detecting, preventing, or otherwise addressing
fraud, security or technical issues; protecting against any harm to the
rights, property or safety of Arha, our users or the public as required
C) In the event of any requirement by court order,
government or quasi-government agency to disclose your Personal Information, we will disclose
information as may be legally required. We may also disclose your Personal Information if we, in the
good faith believe that such disclosure is reasonably necessary to respond to subpoenas, court
orders, or other legal process, In the event Arha is merged with or acquired by another company or
in case of re-organization or re-structuring of business, we and our affiliates may share your Personal
Information, wholly or in part, with another business entity.
D) We provide you the ability to exercise
certain controls and choices regarding our collection, use and sharing of your Personal Information.
We operate globally and may transfer your Personal Information to Arha affiliated companies or
service providers or third-party recipients to whom we provide technology and hosting services, in
locations around the world for the purposes described in this Privacy Notice. Accordingly, by
consenting to this Privacy Notice, you also provide consent to Arha to transfer your Personal
Information to Arha affiliated companies or service providers or such third-party recipients in
locations around the world. Wherever your Personal Information is transferred, stored or processed
by us or our affiliates or service providers, we will take reasonable steps to safeguard the privacy of
your Personal Information.
7. INFORMATION STORAGE / DATA RETENTION
We retain your Personal Information as long as
necessary for providing you the services and as per the lawful basis of processing and to comply with
our legal obligations. In particular, when determining how long we retain personal data we take in to
A) Maintain business records for analysis and/or audit purposes
B) Comply with record
retention requirements under the law
C) Defend or bring any existing or potential legal claims
Deal with any complaints regarding the Platform/any services provided on the Platform. We may
retain some of your Personal Information as necessary for our legitimate business interests, such as
fraud detection and prevention and enhancing safety. For example, if we suspend a Platform
account for fraud or safety reasons, we may retain certain information from that account to prevent
that user from opening a new account in the future. We may retain and use your Personal
Information to the extent necessary to comply with our legal obligations.
8. WHAT RIGHTS YOU HAVE
A) You can always choose not to
provide the requested information to us, even though it may result you
in not availing certain features if, or the entire, Arha’s services.
B) You shall the right to access your
personal information that we hold and raise a request with us for
rectifying, modifying or deleting your personal information by raising a
request to our customer support/grievance officer, with the necessary
contact details provided above.Our customer support/grievance officer
shall process your request and revert to You within 48 working hours
from the date of such request.
C) If you think that any of your
personal information that we hold is inappropriate/incorrect/inaccurate,
and you want us to rectify the same, you can approach us at
email@example.com, or reach us out at +91-630-900-1111.
D) If you want to access and/or edit any of your personal information, you can
click on My Account
E) If you want any of your personal information to be deleted, you can approach
us at firstname.lastname@example.org, or reach us at +91-630-900-1111 or My
F) If you want to withdraw your
consent or raise any objection to the use of your information for
receiving any direct marketing information to which you previously
opted-in, you can do so by unsubscribing to such direct marketing by
contacting our customer support at above mentioned addresses. If you
withdraw/object your consent, our use of your information before you
withdrew/objected shall still be lawful.
9. SECURITY OF YOUR INFORMATION
A) We are continuously implementing and updating
administrative, technical, and physical security measures to help protect your Personal Information
against unauthorized access, loss, destruction, or alteration. Some of the safeguards we use to
protect your information are firewalls and data encryption, and information access controls. These
measures are designed to provide a level of security appropriate to the risks of processing your
Personal Information. We, as well as third parties obtaining your information, are committed to
ensuring that your personal information is protected and secure with us. In order to prevent
unauthorized access or divulgence of your personal information, we, as well as third parties
obtaining your information, have put in place suitable technical and organizational measures (such
as physical, electronic and managerial procedures) to safeguard and secure the personal information
we collect from You.
B) We have appointed “Data Protection Officers” who will protect your information
and help withstand it from breach.
C) We perform periodical “Data
Protection Impact Assessment” to identify risks to user information and
“Data Protection Compliance Reviews” to ensure those risks are
D) All the Information we collect
from you is in encrypted form by Secure Server Software (SSL) before it
is sent to Arha, and from Arha to other third parties.
E) Identity theft and the practice
currently known as “phishing” are of great concern to us. Safeguarding
information to help protect you from identity theft is a top priority.
We do not and will not at any time request your details of credit card,
or debit card, PIN in a non-secure, or unsolicited e-mail, or telephone
F) We use support services of
third-party platforms and/or companies to direct you to payment gateways
when you opt to pay for our Services. Your financial information is
collected, stored and retained by such third-party platforms. We and
such third-party platforms undertake measures designed to provide a
security level that is appropriate to the risks of processing your
personal information. However, you are requested to check and consent to
how such third-party platforms handle your information.
ARHA reserves the
considered acceptance of those changes by you and will constitute your agreement to be bound
thereby. If you object to any such changes, your sole recourse will be to stop using the Site.
11. GRIEVANCE OFFICER:
In the event you are not satisfied with our response to any complaint or that handling of your
information do not comply with data protection law, you can write to our Grievance Officer : Mr. Srinivas Rangarajan on the email id email@example.com